RELATIONSHIP BETWEEN CORPORATE SOCIAL PERFORMANCE AND FINANCIAL PERFORMANCE OF PRIVATE SECTOR BANKS IN INDIA

1Dhanasekar Dhamotharan, Murugesan Selvam, Marxia Oli Sigo, V. Ramasamy

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Abstract:

The effects of Corporate Social Performance on the performance of firms, have been brought out by many studies. But this study proposes to examine the relationship between Corporate Social Performance and Corporate Financial Performance of private sector banks in India. The sample for this study consisted of only top 10 private sector banks. Four variables of Corporate Social Performance and four variables of Corporate Financial Performance were used in this study. The study found that there was positive relationship between Corporate Social Performance and Corporate Financial Performance in private banks of India. In other words, the social performance activities could be improved with the help of financial performance of private sector banks in India.

Keywords:

Corporate Social Performance and Corporate Financial Performance M14, G3

Paper Details
Month5
Year2020
Volume24
IssueIssue 6
Pages9152-9164