THE NATIONAL - CULTURAL FEATURES OF THE MODERN MEDIA LANGUAGE

1Qunduz Mustaqimova Sobirovna

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Abstract:

any advertising is a means of conveying information to the listener. So, the primary and main element of advertising is the language. The text of advertising has a number of features that are different from other types of street advertising language (captions, slogans, posters).

Keywords:

advertising, primary and main element of advertising, street advertising language, captions, slogans, posters, media linguistics.

Paper Details
Month4
Year2020
Volume24
IssueIssue 6
Pages7371-7375