Digital Acculturation: A Study

Authors

  • Aiswarya H ,Amrita Vishwa Vidyapeetham, Amritapuri Author

DOI:

https://doi.org/10.61841/42mzw828

Keywords:

Digital media,, Culture, Influence, Synergistic, Merits, Demerits

Abstract

Digital media is an exceptional tool for expression, entertainment, enlightenment and empowerment. It is an influential platform which has an undeniable reach across the world penetrating different cultures, races, and ethnicities. On the other hand, culture is an integral part of human civilization that is under constant flux based on the different exposures it receives. Therefore, digital media’s influence on culture is phenomenal due to its far reach and effectiveness that impacts the masses globally. This paper attempts to analyse the synergistic relation between digital media and culture on the basis of its merits and demerits. The study is carried out by scrutinising the influences of a foreign culture on native culture through the medium of digital platforms, digital media’s influence on culture and vice versa.

 

Downloads

Download data is not yet available.

References

1. Trejos, Amanda. “Ice Bucket Challenge: 5 things you should know.”

2. USA Today, Amanda Trejos, 3 July 2016, https://www.usatoday.com/story/news/2017/07/03/ice-bucket- challenge-5-things-you-should-know/448006001/.

3. Zuckerberg, M., Sittig, A., & Marlette, S. (2011). U.S. Patent No. 7,945,653. Washington, DC: U.S. Patent and Trademark Office.

4. Ramanujam, T C A, and M Siddharth. “How Indian thought influenced T S Eliot.” The Hindu, 4 Oct. 2018, https://www.thehindu.com/society/history-and-culture/how-indian-thought-influenced-ts- eliot/article25122620.ece.

5. Wahlen, Catherine Benson. “Plant-for-the-Planet App Supports Trillion Tree Campaign.” SDG Knowledge Hub, IISD, 1 Oct. 2019, https://sdg.iisd.org/news/plant-for-the-planet-app-supports- trillion-tree-campaign/.

6. Coleman, E. G. (2010). Ethnographic approaches to digital media. Annual review of anthropology, 39.

7. Adeane, Ant. “Blue Whale: What is the truth behind an online 'suicide challenge'?”

8. BBC News, BBC, 13 Jan. 2019, https://www.bbc.com/news/blogs-trending-46505722.

Downloads

Published

30.06.2020

Issue

Vol. 24 No. 6 (2020): 24 (6) 2020

Section

Articles

License

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

You are free to:

  1. Share — copy and redistribute the material in any medium or format for any purpose, even commercially.
  2. Adapt — remix, transform, and build upon the material for any purpose, even commercially.
  3. The licensor cannot revoke these freedoms as long as you follow the license terms.

Under the following terms:

  1. Attribution — You must give appropriate credit , provide a link to the license, and indicate if changes were made . You may do so in any reasonable manner, but not in any way that suggests the licensor endorses you or your use.
  2. No additional restrictions — You may not apply legal terms or technological measures that legally restrict others from doing anything the license permits.

Notices:

You do not have to comply with the license for elements of the material in the public domain or where your use is permitted by an applicable exception or limitation .

No warranties are given. The license may not give you all of the permissions necessary for your intended use. For example, other rights such as publicity, privacy, or moral rights may limit how you use the material.

How to Cite

H, A. (2020). Digital Acculturation: A Study. International Journal of Psychosocial Rehabilitation, 24(6), 1476-1480. https://doi.org/10.61841/42mzw828