Extent of CSR Adoption among Indian Small and Medium Enterprises

Authors

  • Dr. Michael Harshavardhan Bynipudi Assistant Professor, Department of Management, College of Business and Economics, Addis Ababa University, Addis Ababa, Ethiopia. Author

DOI:

https://doi.org/10.61841/s1h6kc62

Keywords:

India, CSR, MSMEs, Small Enterprises, Medium Enterprises

Abstract

The impact and role of Micro, Small and Medium Enterprises (MSMEs) in the development of economy means that, it becomes difficult to dismiss the importance of the latter in such important socially relevant issues as employment, innovation and living standards. This research mainly focuses on examining the extent of CSR Adoption among Indian Small and Medium Enterprises. The current CSR literature on MSMEs shows that a greater understanding of MSMEs' adoption is required. MSMEs have a major role to play in the economic growth and future development of developing countries like India. Considering India's geographical diversity and strong reliance on agriculture, MSMEs are the lifeline of potential economic growth and production. The current state of knowledge and practice in MSMEs in the Indian context in the area of CSR is however limited. The following study analyses quantitative data (300) information collected from the owners and managers of SMEs in the Tourism Sector from Hyderabad city using questionnaire forms. The results of the empirical study show that although the vast majority of SMEs is not familiar with the term CSR, most of them show practicing some of its activities. The results also revealed that only the size and age of SMEs influenced their CSR implementation.

 

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References

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[7] Cherian, J.; Umar, M.; Thu, P.A.; Nguyen-Trang, T.; Sial, M.S.; Khuong, N.V. Does Corporate Social Responsibility Affect the Financial Performance of the Manufacturing Sector? Evidence from an Emerging Economy. Sustainability 2019, 11, 1182.

[8] Martinez-Conesa, I.; Soto-Acosta, P.; Palacios-Manzano, M. Corporate social responsibility and its effect on innovation and firm performance: An empirical research in SMEs. J. Clean. Prod. 2017, 142, 2374– 2383. [CrossRef]

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[11] Masud, M.D.A.K.; Nurunnabi, M.; Bae, S.M. The effects of corporate governance on environmental sustainability reporting: Empirical evidence from South Asian countries. Asian J. Sustain. Soc. Responsib.2018, 3, 1–26.

[12] Uddin, S.; Siddiqui, J.; Islam, M.A. Corporate Social Responsibility Disclosures, Traditionalism and Politics: A Story from a Traditional Setting. J. Bus. Ethics 2018, 151, 409–428.

[13] Álvarez-García, J.; Durán-Sánchez, A.; Río-Rama, D.; De la Cruz, M. Scientific coverage in community- based tourism: Sustainable tourism and strategy for social development. Sustainability 2018, 10, 1158.

[14] Mahmood, Z.; Kouser, R.; Masud, M.A.K. An emerging economy perspective on corporate sustainability reporting—Main actors‘ views on the current state of affairs in Pakistan. Asian J. Sustain. Soc. Responsib. 2019, 4, 1–31.

[15] Hosoda, M. Management control systems and corporate social responsibility: Perspectives from a Japanese small company. Corp. Gov. Int. J. Bus. Soc. 2018, 18, 68–80.

[16] Bergman, Z.; Teschemacher, Y.; Arora, B.; Sengupta, R.; Leisinger, K.M.; Bergman, M.M. Developing the business-society nexus through corporate responsibility expectations in India. Critical perspectives on international business 2019. Crit. Perspect. Int. Bus. 2019.

[17] Pandey, A.P, Indian MSMEs and their uniqueness in the country. MPRA Paper No. 6086. [Online]. Available: http://mpra.ub.uni-muenchen.de/6086/. Accessed on4 December 2009.

[18] Lau, C.L.L.; Bergman, Z.; Bergman, M.M. Environmental Protection and Corporate Responsibility:

The Perspectives of Senior Managers and CxOs in China. Sustainability 2019, 11, 3610.

[19] Kort, S. H., Implementation of corporate social responsibility in the tourism distribution sector, 2010. MA European Tourism Management Dissertation, School of Services Management, Bournemouth University. United Kingdom.

[20] Bach, M. P., Zoroja, J. and Merkac-Skok, M. (2014). Social responsibility in tourism: System archetypes approach. Kybernetes, 43(3/4), 587-600.

[21] Eraqi, M. I, Social responsibility as an innovative approach for enhancing competitiveness of tourism business sector in Egypt, 2010. Tourism Analysis, (15), 45-55.

[22] Abou Taleb, M. and Fahmi, T.M. (2013). The influence of corporate social responsibility on customer Loyalty: Evidence from the travel Agencies and hotels. Faculty of Tourism and Hotels Journal, Fayoum University, 7(1), 214-231.

J., Gaffney, N., & Evans, J. R. Corporate social responsibility: Implications for performance excellence. Total Quality Management & Business Excellence, 21,799– 812, 2010. http://dx.doi.org/10.1080/14783363.2010.487660

[2] Spence, L.J. and M. Painter-Morland, Ethics in Small and Medium Sized Enterprises. 2010: Springer.

[3] Bergman, M.M. Linking Business and Society beyond Corporate Responsibility: Culture, Social Development, and Corporate Sustainability. J. Int. Bus. Ethics 2016, 8, 3–8.

[4] 48. Ballestero, E., B. Pérez-Gladish, and A. Garcia- Bernabeu, The Ethical Financial Question and the MCDM Framework, in Socially Responsible Investment. 2015, Springer. p. 3-22.

[5] Bergman, M.M.; Bergman, Z.; Berger, L. An Empirical Exploration, Typology, and Definition of Corporate Sustainability. Sustainability 2017, 9, 753. [CrossRef]

[6] O‘Connor, A.; Parcha, J.M.; Tulibaski, K.L.G, ―The institutionalization of corporate social responsibility communication: An intra-industry comparison of MNCs‘ and SMEs‖, CSR reports. Manag. Commun. Q. 2017, 31, 503–532.

[7] Cherian, J.; Umar, M.; Thu, P.A.; Nguyen-Trang, T.; Sial, M.S.; Khuong, N.V. Does Corporate Social Responsibility Affect the Financial Performance of the Manufacturing Sector? Evidence from an Emerging Economy. Sustainability 2019, 11, 1182.

[8] Martinez-Conesa, I.; Soto-Acosta, P.; Palacios-Manzano, M. Corporate social responsibility and its effect on innovation and firm performance: An empirical research in SMEs. J. Clean. Prod. 2017, 142, 2374– 2383. [CrossRef]

[9] Jiang, Z.; Wang, Z.; Zeng, Y. Can voluntary environmental regulation promote corporate technological innovation? Bus. Strategy Environ. 2019, 1–17.

[10] Baumgartner, R.J.; Rauter, R. Strategic perspectives of corporate sustainability management to develop a sustainable organization. J. Clean. Prod. 2017, 140, 81–92.

[11] Masud, M.D.A.K.; Nurunnabi, M.; Bae, S.M. The effects of corporate governance on environmental sustainability reporting: Empirical evidence from South Asian countries. Asian J. Sustain. Soc. Responsib.2018, 3, 1–26.

[12] Uddin, S.; Siddiqui, J.; Islam, M.A. Corporate Social Responsibility Disclosures, Traditionalism and Politics: A Story from a Traditional Setting. J. Bus. Ethics 2018, 151, 409–428.

[13] Álvarez-García, J.; Durán-Sánchez, A.; Río-Rama, D.; De la Cruz, M. Scientific coverage in community- based tourism: Sustainable tourism and strategy for social development. Sustainability 2018, 10, 1158.

[14] Mahmood, Z.; Kouser, R.; Masud, M.A.K. An emerging economy perspective on corporate sustainability reporting—Main actors‘ views on the current state of affairs in Pakistan. Asian J. Sustain. Soc. Responsib. 2019, 4, 1–31.

[15] Hosoda, M. Management control systems and corporate social responsibility: Perspectives from a Japanese small company. Corp. Gov. Int. J. Bus. Soc. 2018, 18, 68–80.

[16] Bergman, Z.; Teschemacher, Y.; Arora, B.; Sengupta, R.; Leisinger, K.M.; Bergman, M.M. Developing the business-society nexus through corporate responsibility expectations in India. Critical perspectives on international business 2019. Crit. Perspect. Int. Bus. 2019.

[17] Pandey, A.P, Indian MSMEs and their uniqueness in the country. MPRA Paper No. 6086. [Online]. Available: http://mpra.ub.uni-muenchen.de/6086/. Accessed on4 December 2009.

[18] Lau, C.L.L.; Bergman, Z.; Bergman, M.M. Environmental Protection and Corporate Responsibility:

The Perspectives of Senior Managers and CxOs in China. Sustainability 2019, 11, 3610.

[19] Kort, S. H., Implementation of corporate social responsibility in the tourism distribution sector, 2010. MA European Tourism Management Dissertation, School of Services Management, Bournemouth University. United Kingdom.

[20] Bach, M. P., Zoroja, J. and Merkac-Skok, M. (2014). Social responsibility in tourism: System archetypes approach. Kybernetes, 43(3/4), 587-600.

[21] Eraqi, M. I, Social responsibility as an innovative approach for enhancing competitiveness of tourism business sector in Egypt, 2010. Tourism Analysis, (15), 45-55.

[22] Abou Taleb, M. and Fahmi, T.M. (2013). The influence of corporate social responsibility on customer Loyalty: Evidence from the travel Agencies and hotels. Faculty of Tourism and Hotels Journal, Fayoum University, 7(1), 214-231.

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Published

30.06.2020

How to Cite

Bynipudi, M. H. (2020). Extent of CSR Adoption among Indian Small and Medium Enterprises. International Journal of Psychosocial Rehabilitation, 24(6), 18415-18436. https://doi.org/10.61841/s1h6kc62