Financial Planning and Investment Decision Strategy among the IT Women Professionals
DOI:
https://doi.org/10.61841/ve5hje22Keywords:
Financial Planning, Investment Decision Strategy, IT women professionalsAbstract
India Women's contributions to the family, business, and society are now being acknowledged in financial planning. When the career paths of contemporary women in the information technology sector. The purpose of this study is to demonstrate the circumstances that lead a female employee to take a career hiatus. The purpose of this study is to shed light on the career advancement of female employees in the information technology sector. Women's participation in economic activities is increasing, as is their role in investment decisions. Her voice in investing decisions is growing more prominent as a result of her increased education, work, and financial contributions to the family. When it comes to investing, the role of a woman's husband becomes critical. The purpose of this study is to ascertain the relationship and influence of Financial Planning and Investment Decision Strategy on Hydrabad's IT Women Professionals. Financial Planning serves as the independent variable for this purpose, while its sub variables include cash and money management, insurance preparation, investment planning, and tax preparation. Investment Decision Strategy is a dependent variable, and its sub variables include Rational, Intuitive, Dependent, Avoidant, and Spontaneous. This study is descriptive in nature, and data will be collected using a questionnaire distributed to 409 employees of Hydrabad's IT Women Professionals. Multiple regression analysis will be employed to conduct the analysis in this study. We concluded from the outcomes of this study that there is a favourable association and a significant influence on the financial planning and investment strategy of IT women employees in Hyderabad.
Downloads
References
• Alleyene, P., & Broome, T. (2010). An exploratory study of factors influencing investment decisions of potential investors. Central Bank of Barbados.
• Arti, G., Julee, & Sunita, S. (2011). Difference in gender attitude in investment decision making in India. Research Journal of Finance and Accounting, 2(12), 1–6.
• Bhat, M. A., & Dar, F. A. (2012). A conceptual framework on emotions and investment decisions. Abhinav Journal, 1(12), 88–97.
• Boon, Y. A. (2011). Financial literacy and personal financial planning in Klang Valley, Malaysia. International Journal of Economics and Management, 100–101.
• DeBondt, W. F. M., & Thaler, R. H. (1995). Financial decision-making in markets and firms: A behavioral perspective. Handbooks in Operations Research and Management Science, 9(13), 385–410. https://doi.org/10.1016/S0927-0507(05)80057-X
• Deene, S., & Pathi, S. (2013). Investment strategies and motivational factors among small investors: A study with special reference to Karnataka state. International Journal of Management, 4(4), 34–38.
• Firli, A. (2017). Factors that influence financial literacy: A conceptual framework. In 1st Annual Applied Science and Engineering Conference (pp. 1–7). IOP Publishing Ltd.
• Kabra, G., Mishra, P. K., & Dash, M. (2010). Factors influencing investment decision of generations in India: An econometric study. Asian Journal of Management Research, 1(1), 308–328.
• Kumar, K. S., Banu, C. V., & Amudha, R. (2012). A case study on investors’ financial literacy in Indian scenario. Journal of Applied Economic Sciences, 7(3[21]), 262–269.
• Shanker, D. (2008). Gender relations in IT companies: An Indian experience. Gender, Technology and Development, 12(2), 185–207.
Downloads
Published
Issue
Section
License

This work is licensed under a Creative Commons Attribution 4.0 International License.
You are free to:
- Share — copy and redistribute the material in any medium or format for any purpose, even commercially.
- Adapt — remix, transform, and build upon the material for any purpose, even commercially.
- The licensor cannot revoke these freedoms as long as you follow the license terms.
Under the following terms:
- Attribution — You must give appropriate credit , provide a link to the license, and indicate if changes were made . You may do so in any reasonable manner, but not in any way that suggests the licensor endorses you or your use.
- No additional restrictions — You may not apply legal terms or technological measures that legally restrict others from doing anything the license permits.
Notices:
You do not have to comply with the license for elements of the material in the public domain or where your use is permitted by an applicable exception or limitation .
No warranties are given. The license may not give you all of the permissions necessary for your intended use. For example, other rights such as publicity, privacy, or moral rights may limit how you use the material.
