PERFORMANCE EVALUATION OF DIGITAL PRINTING AND PUBLISHING INDUSTRY IN INDIA

Authors

  • Venkatesh Babu S Reserch Scholor, Department of Commerce, JSS Research Foundation, SJCE, Campus, Mysuru-06 Author
  • Dr. Shankrappa. S Research Guide, Department of Commerce, JSS Research Foundation, SJCE, Campus, Mysuru-06 Author

DOI:

https://doi.org/10.61841/a98d7z79

Keywords:

performance, digital printing, publishing industry

Abstract

With emerging technology and software that offer cost-effective and personalized solutions, the digital printing industry experiences major changes. Offset and traditional will not only co-exist for the near future but will supplement each other – bringing medium to long jobs and digital output on short to medium races. The thriving Indian market, 65% that consumerism, country-wide brands and the sector's opening to international investors give the industry the opportunities. In this article we have addressed digital printing and publishing industry output assessment in India. In the Indian publishing sector, contrast between paper, printer and internet media is also booming.

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References

1. Rozália Szentgyörgyvölgyi (2008) on Effect of the Digital Technology to the Print Production Processes

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6. indian mirror (2018) on indian printing industry at the glance of 2017-2018

7. Smriti (5), Tinku paul (3), muthuraman (2), Sukla das (2),Evon (1) (2019) on Print Media vs Digital Media

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12. Tiya sharma (2018) on Essay on the Role of Print Media in India

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14. Dushyant khilani (2010) on DIGITAL MEDIA VS PRINT MEDIA

15. O2creative (2012) on digital vs. print media.

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Published

14.12.2019

Issue

Vol. 23 No. 6 (2019): 23 (6) 2019

Section

Articles

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How to Cite

Babu S, V., & S, S. (2019). PERFORMANCE EVALUATION OF DIGITAL PRINTING AND PUBLISHING INDUSTRY IN INDIA . International Journal of Psychosocial Rehabilitation, 23(6), 1254-1263. https://doi.org/10.61841/a98d7z79