Critical Elements of Emotional Quotients (EQ) During and After Crisis among Malay Women Food Operators in Klang Valley

1Nazatul Shima Abdul Rani*, K. Sarojini Krishnan and Zurinah Suradi

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Abstract:

This paper highlighted the elements of emotional quotients among female or women food operators in Klang Valley, Malaysia during, and after the economic crisis. Emotional quotients are divided into five elements which are self-awareness, self-regulation, self-motivation, empathy, and social skills. About 100 questionnaires were distributed around Kampung Baru, Sentul, Keramat, Wangsa Maju, and Ulu Kelang in Klang Valley, Malaysia. The data were collected on October 2017. Most women food operators agreed that during the economic crisis the most important elements of emotional quotients are social skills, self-regulation, self-motivation, self-awareness, and empathy. However, after economic crisis most women entrepreneurs agreed that the most important elements are self-motivation, self-awareness, social skills, self-regulation, and empathy. Hence, from the study, we can conclude that in order to survive during economic crisis, women entrepreneur should be focusing more on their social skills which are getting cooperation from employees, having special unit to communicate with employees, ability to communicate with employees, ability to inspire employees, and ability to evaluating abilities employees. However, after economic crisis they will be focusing more on being self-motivated that includes ability to control operation costs, to keep employee interest, to stay positive, to ensure business operation run smoothly, and to keep positive culture in the business.

Keywords:

Emotional Quotients (EQ), Self-awareness, Self-regulation, Self-motivation, Empathy, Social Skills, Women Entrepreneur.

Paper Details
Month2
Year2020
Volume24
IssueIssue 2
Pages1638-1648