Analyzing Mobile Stock Trading Platforms and Their Impact on Individual Investors' Financial Performance

Authors

  • Taidala Vasantha Rao Associate Professor, Department of Basic Science And Humanities G V R & S College of Engineering & Technology,Guntur,AP Author
  • Yedukondala Mahendrababu Associate Professor, Department of Basic Science And Humanities G V R & S College of Engineering & Technology,Guntur,AP Author
  • Prasanth Babu Vemula Associate Professor, Department of Basic Science And Humanities G V R & S College of Engineering & Technology,Guntur,AP Author
  • Kanuru Sankara Gowri Swetha Associate Professor, Department of Basic Science And Humanities G V R & S College of Engineering & Technology,Guntur,AP Author
  • Yedukondala Mahendrababu Associate Professor, Department of Basic Science And Humanities G V R & S College of Engineering & Technology,Guntur,AP Author

DOI:

https://doi.org/10.61841/ry1fxa41

Abstract

As a fast-growing area in Finance, Information technology (IT) plays an important role in how traders trade online.
Investigating whether online trading has a significant effect on financial returns and risks is central to this inquiry. This
study, using perceived usefulness and satisfaction categories, addresses how the IT trading platform affects the trader’s
trading risk-taking behavior and stock portfolio performance. We examined two unique data sets: 2,726 proprietary
online trading accounts and 178 professional investors’ field survey. The results revealed that while the perceived
usefulness category presented significant differences between the risk-taking groups and significant impact on stock
portfolio performance, the satisfaction category showed no significant results.

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Published

31.10.2019

Issue

Vol. 23 No. 4 (2019): 23 (4) 2019

Section

Articles

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How to Cite

Vasantha Rao, T., Mahendrababu, Y., Babu Vemula, P., Gowri Swetha, K. S., & Mahendrababu, Y. (2019). Analyzing Mobile Stock Trading Platforms and Their Impact on Individual Investors’ Financial Performance. International Journal of Psychosocial Rehabilitation, 23(4), 2234-2240. https://doi.org/10.61841/ry1fxa41